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跨境电子商务英语在线开放课程教学设计创新研究

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近年来,跨境电子商务发展迅速,跨境电子商务英语在其中发挥了非常重要的作用。为了能更好地满足社会对跨境电子商务英语人才的需求,该文从教学创新设计出发,探索跨境电子商务英语在线开放课程的双语教学模式,以及可能与线下课堂对接的"线上+线下"混合式教学;通过教学创新实施路径研究,尝试从新文科融合的角度,提升应用型本科院校在线开放课程的教学成效。
Research on Teaching Design Innovation of Cross-Border E-commerce English Open Online Course
In recent years, cross-border e-commerce has developed rapidly, and cross-border e-commerce English has played a very important role in it. In order to better meet the demand of society for cross-border e-commerce English talents. Starting from innovative teaching design, explore the bilingual teaching mode of the online open course of cross border e-com-merce English, as well as the possibility of integrating"online+offline"blended teaching with offline classrooms; Through research on the implementation path of teaching innovation, we attempt to enhance the teaching effectiveness of online open courses in applied undergraduate colleges from the perspective of integrating new liberal arts and sciences.

Cross border e-commerce englishInstructional designInnovationOnline open coursesCross-border e-commerceBlended learning

周国辉、张真、金莹

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广州华商学院,广东广州 510000

跨境电子商务英语 教学设计 创新 在线开放课程 跨境电子商务 混合式教学

广东省本科高校在线开放课程项目广州华商学院校级重点学科建设项目

2022ZXKC6102020HSXK06

2024

创新创业理论研究与实践

创新创业理论研究与实践

ISSN:
年,卷(期):2024.7(6)
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