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应用型本科商务英语专业人才培养体系构建研究

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该文旨在结合应用型本科办学定位和区域经济发展,形成遵循人才培养规律、特色鲜明的商务英语专业人才培养新模式,建设以数字贸易为特色的应用型商务英语人才培养基地,培养链、产业链和创新链"三链融合"的校政企协同育人平台;以创新"双元育人,课证融通"人才培养模式、打造双元师资队伍、建设跨境电商专业教学资源库、推动数字经济时代教材教法改革、建设产学研结合的育人机制5项举措提高人才的培养质量以及师资的教学研究能力和社会服务能力.
Study on the Construction of the Training System for Business English Majors of Applied Undergraduates
The purpose of this paper is to combine the orientation of application-oriented undergraduate education with the development of regional economy to form a new mode of training business English majors,which follows the law of talent training and has distinctive characteristics.To build an applied business English talent training base characterized by digital trade,and a school-government-enterprise cooperative education platform with the integration of training chain,industrial chain and innovation chain.Innovate the talent training mode of"dual education,the integration of courses and certificates",build the contingent of dual teachers,build a database of professional teaching resources for cross-border e-commerce,promote the reform of teaching materials and methods in the era of digital economy,and build the education mechanism of the combination of industry,university and research,which aims to significantly improve the quality of talent training,as well as teachers'teaching and research ability and social service ability.

Business English majorDigital tradeTalent trainingApplication-oriented undergraduateTeaching reformCross-border e-commerce

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山西工商学院,山西太原 030006

商务英语专业 数字贸易 人才培养 应用型本科 教学改革 跨境电商

山西省高等学校外语教学与研究专项山西省高等学校教学改革创新项目(2022)山西工商学院重点建设科研团队建设计划

SXSKLY2022SX0015J20221314

2024

创新创业理论研究与实践

创新创业理论研究与实践

ISSN：
年,卷(期)：2024.7(8)
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