Strengthening the construction of tea culture system to improve development of tea industry——Taking the'Jiulong Dabai'tea industry in Songxi County as an example
Strengthening the construction of tea culture system to improve development of tea industry——Taking the'Jiulong Dabai'tea industry in Songxi County as an example
'Jiulong Dabai'was a tea cultivar with fine straits originating from Songxi County.In order to further promote the transformation and upgrading of Songxi County's tea industry,taking the'Jiulong Dabai'tea industry as a starting point based on the analysis of Songxi County's tea industry,tea science and technology status,combining with the long tea culture history and its cultural resource management,this paper put forward countermeasures and suggestions to strengthen the construction of Songxi County's tea culture system against the existing problems of insufficient marketing of tea culture and lagging tea brand construction.These measures include improvement of planting and processing level of'Jiulong Dabai'tea bu lifting technology,making full use of tea culture resources to promote tea tourism integrating tea marketing,so as to enhance the brand influence of'Jiulong Dabai'tea and further to improvethe development level of Songxi tea industry.
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