茶叶2024,Vol.50Issue(4) :251-256.

展览场域下茶文化传播的多重路径——基于"南方嘉木中华茶文化展"案例视角

Multiple paths of tea culture communication on exhibition hall:Based on a perspective of"South Fine-Tree Chinese Tea Culture Exhibition"

乐素娜 张佳
茶叶2024,Vol.50Issue(4) :251-256.

展览场域下茶文化传播的多重路径——基于"南方嘉木中华茶文化展"案例视角

Multiple paths of tea culture communication on exhibition hall:Based on a perspective of"South Fine-Tree Chinese Tea Culture Exhibition"

乐素娜 1张佳1
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作者信息

  • 1. 中国茶叶博物馆,杭州 310013
  • 折叠

摘要

基于新时代观众观展升级、最新茶学研究成果呈现、顺应"中国传统制茶技艺及其相关习俗"申遗的需要,"南方嘉木中华茶文化展"通过链接观众、学科融合、创设情境、五感体验等茶文化传播与弘扬的多重路径,多维度立体展现了中华茶文化特色.

Abstract

Based on the upgrading of the audience's view for visiting exhibition in the new era,to meet the needs of presentation of the latest tea science research achievements and the intangible cultural heritage application for"Chinese traditional tea-making skills and related customs",the"South Fine-Tree Chinese Tea Culture Exhibition"shows the characteristics of Chinese tea culture in a multi-dimensional way by linking the audience,integrating disciplines,creating situations and experiencing five senses.

关键词

展览/茶文化/传播/路径

Key words

Exhibition/tea culture/communication/path

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出版年

2024
茶叶
浙江省茶叶学会 中国茶叶博物馆

茶叶

影响因子:0.393
ISSN:0577-8921
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