智媒时代虚拟主持人的应用场域与创新突破路径探究
Exploration of the Application Field and Innovation Breakthrough Path of Virtual Hosts in the Era of Intelligent Media
田龙过 1王昆1
作者信息
摘要
虚拟主持人的诞生对传媒界产生了深远的影响,主流视听媒体和社会化媒体平台纷纷推出的各种类型的虚拟主持人,在推进数字人技术更智能化、社会化的同时,也对人机交互带来了挑战.通过探讨虚拟主持人发展面临的诸多挑战,从发挥自身创造性与创新性、加强智能对话与表情管理、拓展应用领域融入多种人际场景三个方面,为虚拟主持人的未来发展探索突破路径.
Abstract
The birth of virtual hosts has had a profound impact on the media industry. Various types of virtual hosts have been launched by mainstream audiovisual media and social media platforms,which not only promote the intelligence and socialization of digital human technology,but also pose challenges to human-computer interaction. By exploring the challenges faced by the development of virtual hosts,we aim to explore breakthrough paths for the future development of virtual hosts from three aspects:unleashing creativity and innovation,strengthening intelligent dialogue and expression management,and expanding application areas to integrate various interpersonal scenarios.
关键词
虚拟主持人/人工智能/应用场域/创新路径Key words
virtual host/Artificial Intelligence/application field/innovation path引用本文复制引用
出版年
2024
NETL
NSTL
万方数据