Research on the Design Strategy of Laoshan Intangible Cultural Heritage Tourism APP
In the era of Internet economy,tourism service APP should be born in response to the needs of tourism,there are many types of toursim service APP including route planning,tourism sharing,ticketing services,etc.,but there is no focus on the deep integration of culture and tourism,and on the cultural experience of tourism APP. For the lack of interesting tourism activities and cultural experience,etc.,this paper tries to national intangible cultural heritage of Laoshan folktales as a theme,from the perspective of the user experience,the design strategy of new tourism service APP is proposed in three aspects:line planning,content setting,and interaction design,in order to throw bricks to attract jade and put forward a new thinking direction for the tourism service industry.
tourist experienceLaoshan Folk Talesinteraction designintangible cultural heritage