主题公园的空间叙事逻辑
The Spatial Narrative Logic of Theme Parks
王萌硕 1张振鹏1
作者信息
摘要
主题公园是城市空间的重要组成部分,在文化建设方面具有重要意义.近年来,主题公园发展与其核心主题联系更为紧密,空间的视觉呈现对受众的感知、情绪的影响更加多样,创设出了更加丰富的体验感.基于空间叙事理论,从物质、精神、社会三个层面探寻主题公园空间叙事逻辑可以发现,物质空间为消费者提供差异性的体验感知,精神空间使消费者得以完成记忆中的情景再现,社会空间可传递的社交符号构建出一个全新的社交话语体系,进而促进不同文化的交流.差异性的体验感知、记忆中的情景再现、可传递的社交符号,作为主题公园具有吸引力和竞争力的重要因素,在主题公园空间营造中需要高度关注.
Abstract
Theme parks are an important component of urban space and have significant importance in cultural construction.In recent years,the development of theme parks has become more closely related to their core themes,and the visual presentation of space has a more diverse impact on the audience's perception and emotions,creating a richer sense of experience.Based on spatial narrative theory,exploring the narrative logic of theme park space from three levels:material,spiritual,and social,it can be found that material space provides consumers with differentiated experiential perception,spiritual space enables consumers to complete the reproduction of scenes in memory,and social symbols that can be transmitted in social space construct a new social discourse system,thereby promoting the exchange of different cultures.Differentiated experiential perception,memorable scene reproduction,and communicable social symbols are important factors that make theme parks attractive and competitive,and require high attention in the creation of theme park spaces.
关键词
主题公园/空间叙事/叙事理论Key words
theme parks/spatial narrative/narrative theory引用本文复制引用
出版年
2024
NETL
NSTL
万方数据