Online ideological and political narrative is an innovative model for adapting ideological and political education in universities to the online context,using Marxism to guide ideology and shape value in the online space.It emphasizes emotional rendering in content selection,flexible and diverse in carrier forms,and emphasizes equal and interactive mode construction.The practical dilemma of online ideological and political narratives in universities lies in the potential ideological security risks caused by spontaneous behavior,the content of narratives that do not meet the needs of college students,the timing of narratives that are detached from the online public opinion environment,and the difficulty of controlling online activi-ties.Therefore,ideological and political narratives in universities should always adhere to the guidance of Marxist ideology,develop narrative works tailored to the needs of young college students,seize new narra-tive opportunities according to the situation,improve the effectiveness of ideological and political educa-tion,and improve network regulatory capabilities according to the times.
关键词
网络思政/网络叙事/思想政治教育
Key words
network ideological and political education/online narration/ideological and political edu-cation
维普
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