A Political Economy Critique of Comparison Orientation of Social Strata in Symbol Consumption on the Internet
With the advancement of information technology,network technology,big data technology,cloud computing and artificial intelligence technology,symbol consumption on the internet has be-come one of the main forms of social consumption,demonstrating an irreversible development trend.From an objective point of view,the future development of symbol consumption on the internet shows the trend of comparison orientation among social strata.To respond to this consumption phe-nomenon and social reality and solve a series of social problems arising therefrom,it is necessary to have a critique of it by Marxist political economy and explore its possible transcendental path.It re-quires technical uncovering and practical correction of drawbacks of comparison orientation of social strata in symbol consumption on the internet,and it also needs to promote the positive development of capital investment and symbol consumption on the internet and at the same time guide people's consumption psychology and consumption behavior to return to rationality and daily life on the prem-ise of adjusting income distribution and based on improving management level and ability.