Research on emotional design strategy of Fuzhou bodiless lacquerware
As a local cultural card of Fuzhou,the industrial development of Fuzhou bodiless lacquerware is not optimistic and is increasingly far away from people's lives.Most of the lacquerware designs are stuck in the use of traditional techniques,colors,shapes,and other simple surface elements,without digging deeper into the rich traditional craftsmanship culture contained in Fuzhou bodiless lacquer.Through the three-level theory of culture,the craft culture of Fuzhou bodiless lacquer was redefined from the object layer,the organizational layer and the conceptual layer,and its cultural genes were extracted.Combined with Donald Norman's emo-tional design theory,mapping to the instinct layer,behavior layer and reflection layer of design,the contem-porary design strategies of"good materials for excellent works","things for practical use"and"unputdown-able objects"were rebuilt.It will provide new design ideas for Fuzhou bodiless lacquer,show its gorgeous and vivid design language,so as to realize the creative transformation and innovative development of traditional crafts and culture and to spread and promote the cultural and social values of Fuzhou bodiless lacquer.
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