Studies on Digital Marketing System Development and Optimization of Grapewine Industry in Hongsibu District from the Perspective of Rural Vitalization
With deepened implementation of the rural vitalization strategy,rural industrial structure was continuously adjusted and digital marketing has become an important method to enhance the sale of agricultural products.Grape wine industry in Hongsibu District was used as objective,field interviews and questionnaire survey of its digital marketing status were conducted.Combined with related theories,grape wine industry status and its existing problems in digital marketing were analyzed.How to develop and optimize digital marketing system was discussed from the perspective of rural vitalization.A set of plans to develop and optimize digital marketing system was proposed to be suitable in grape wine industry in Hongsibu District in order to provide strong support for digital transform and upgrading of industry.
Rural vitalizationGrape wine of HongsibuDigital marketingSystem developmentOptimization strategy