Design of Headquarters Building from the Perspective of Urban Design and Identification——Taking Fuzhou Minsheng Building as an Example
Taking Fuzhou Minsheng Building as an example,this paper aims at exploring the spatial mechanism of how the landmark build-ing of financial headquarters and the urban environment are coupled and shaped each other,so as to provide a scientific and empirical basis for the design of similar architectural projects.Based on the urban space analysis and the demand-oriented design method of corporate i-dentity,the paper discusses two major design strategies of the headquarters building of financial enterprises.One is the urban landscape environment strategy of the financial street building cluster.The second is to highlight the identification strategy of Fuzhou Minsheng Build-ing under the uniform urban interface.Therefore,the paper believes that the contribution of architecture design in Fuzhou with landscape should be based on the overall view of the environment,and the possibility of building identification should be fully explored in the integra-tion of urban space and landscape.
urban environmentidentificationheadquarter designFuzhou minsheng building