New China-Chic animated short films are the product of the fusion of traditional culture and new media platforms,representing a novel genre within the realm of animated short films.This paper examines popular China-Chic animated short films available on the mainstream broadcasting platform Bilibili,delving into their narrative innovations and the preservation of classical aesthetics within the context of the new media environment.These animated short films exhibit a diverse narrative structure,weaving together artistic conceptions of"emptiness"and"reality","movement"and"stillness",imbuing them with philosophical significance at both formal and structural levels.Embedded within are oriental philosophical themes that enrich the thematic depth of the animated short films,facilitating profound philosophical contemplation and offering multiple aesthetic expressions with the characteristics of the micro-era's animation production.As traditional Chinese culture undergoes modern-ization,New China-Chic animated short films have emerged as a potential soft cultural force,fostering a sense of"emotional community"and"cultural community"among the populace,thereby highlighting the potential for the development of a collec-tive animation community aesthetics.
关键词
新国潮/动画短片/叙事艺术/文化认同/共同体美学
Key words
new China-Chic/animated short films/narrative art/cultural identity/communal aesthetics
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