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平台资本主义对"玩劳动"的三重剥削探颐

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基于互联网技术与平台资本合谋的网络游戏产业改变了已有的劳动形态和组织形式,导致资本形态和吸纳形式有了全新构型。"玩劳动"作为游戏平台资本经济运行增长的源动力,重塑了劳动形态和组织形式,构型了全新的资本形态和吸纳形式。数字技术与游戏资本的勾连,使得人的劳动在平台经济发展中遭受异化,从而使人与人、人与平台、人与资本之间的回应呈现为越与资本反抗越深陷资本裹挟之中的境况。因而,只有通过对玩劳动在不同平台中的不同存在形态进行研究,阐述玩劳动的运演形式,解析玩劳动在平台资本控制下的异化状态与剥削环节,才能解蔽游戏资本逻辑对玩工们日常生活、情感社交、意识形态的深度渗透与入侵。同时,通过对网络游戏平台、游戏陪玩平台与游戏直播平台三重层层深入的资本剥削进行批判与反思,揭示玩工们一步步丧失娱乐体验、遭受情感异化、接受精神与身体的双重驯化,最终被褫夺游戏本真的自由精神,生命进程也随之被促逼转化为机械性的过程,在平台资本闭环的抽象机器装置中被全面异化和剥削。
On the Triple Exploitation of"Game Labor"by Platform Capitalism
The online game industry based on the collusion of Internet technology and platform capital has changed the form of labor and organization,and the form of capital and its absorption form have a new configuration.Game labor,as the driving force for the growth of capital economy on gaming platforms,has reshaped the forms of labor and organization,and configured new forms of capital and absorption.The connection between digital technology and game capital has led to the alienation of human labor in the development of platform economy,resulting in a situation where the more people resist capital,the more deeply they are trapped in capital in response to each other,people and platforms,people and capital.Therefore,only by studying the different forms of game labor on different platforms,elaborating on the operational forms of it,and analyzing the alienation and exploitation of it under the control of platform capital,can we uncover the deep infiltration and invasion of game capital logic on the daily life,emotional and social life,and ideology of game workers.At the same time,by criticizing and reflecting on the capital exploitation of online gaming platforms,game companion platforms,and game live streaming platforms in a progressive way,it is revealed that game workers gradually lose their entertainment experience,suffer emotional alienation,and receive the domestication mentally and physically,ultimately being deprived of the true spirit of freedom in games.The process of life is also forced to transform into a mechanical process,which is fully alienated and exploited in the abstract machine device of the platform capital loop.

game laborplatform capitalismgame workernetwork gamedata monitoringalienationexploitation

马俊峰、赵海蕴

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西北师范大学 马克思主义学院,甘肃 兰州 730070

玩劳动 平台资本主义 玩工 游戏 数据监控 异化 剥削

国家社会科学基金一般项目西北师范大学重大科研项目(2022)

21VSZ127NWNU-SKZD2022-04

2024

贵州大学学报(社会科学版)
贵州大学

贵州大学学报(社会科学版)

CHSSCD
影响因子:0.566
ISSN:1000-5099
年,卷(期):2024.42(3)
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