The Consumption Willingness of Agricultural Study Tours for Primary School Students and Its Influencing Factors and Strategy Selection:a Case Study of Nanning,Guangxi
This paper analyzes the consumption attitude and willingness of parents and teachers to agricultural study tour products in Nanning city,providing references for the development and practical implementation of such products.Based on the data obtained from questionnaires and interviews with pupils'parents and teachers in Nanning City,this paper uses mathematical statistics,factor analysis and regression analysis to derive the consumption willingness and influencing factors related to agricultural study tours for primary school students.Parents and teachers demonstrate a strong willingness to organize agricultural study tours for primary school students,favoring schools or educational organizations as the primary organizers.Factors such as"safety of activity organization and facilities""design of curriculum resources and content""camp accommodation and dining conditions"and"methods of study tour"show a significant positive correlation with the willingness of primary school students to participate in agricultural study tours.Organizing 1-3 days of agricultural study tours during holidays,the product development should focus on rural customs and culture,ecological natural landscapes,and modern agricultural science and technology.When designing and implementing these activities,emphasis should be placed on cultivating primary school students'self-care abilities,practical skills,resilience,innovative spirit,and teamwork spirit.
Primary school studentsAgricultural study toursConsumption willingnessProduct development
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万方数据
