Research on the Cooperation Mode Choice of Industrial Internet Platform Enabling Technology-based Startups under Uncertain Technical Compatibility
With the integration of information technology and manufacturing technology,the industrial internet platform is accelerating the intelligent transformation and upgrading of technology-based startups.From the perspective of an industrial internet platform,this paper comprehensively considered the influence of technical compatibility between platform firms and technology-based startups on new product innovation investment and deeply analyzed the influence mechanism and selection of different sales cooperation modes between industrial internet platform firms and technology-based firms under the uncertainty of technical compatibility by using game theory method.The research shows that the technical support level of industrial intemet platforms is complementary and substitutive to the technological innovation of technology-based startups.Platform owners need to rationally allocate the technical support level to realize technical compatibility with startups.The choice of cooperation mode between the platform and the startup is influenced by the level of effort cost of the startup,the commission rate of the platform,and the technical support cost of the industrial internet platform.Platform owners and startups need to integrate the factors of technology cost and new product revenue to determine the best cooperation mode.Finally,suggestions for industry development were put forward from the perspectives of platform technology resource allocation,government policy support,and platform standardization and ecology.
industrial Internet platformtechnical supportuncertain technical compatibilityintelligent transformationcooperative mode