Algorithm Awareness Factors and Their Influences of the Gig Work:A Study of the Food Delivery Workers
Takeout delivery workers were took as representatives to study the algorithm awareness factors of gig work and their impact on job satisfaction and future work willingness.Firstly,the questionnaire was designed through a field survey and literature review.Researchers distributed the questionnaire to 458 food delivery workers through field visits and snowballing.313 sets of valid data were collected.Secondly,eight different dimensions of algorithm awareness factors were summarized by factor analysis.Finally,Regression analysis was used to explore the impact of demographic characteristics and algorithm awareness factors on job satisfaction and work willingness.The results show that gender,registered residence,algorithm monitoring,algorithm transparency,and access threshold would influence satisfaction and willingness.When designing algorithms for gig work crowdsourcing platforms such as food delivery,in addition to efficiency,workers'awareness of algorithms should also be considered.Enterprises should be concerned with the experience and feelings of gig workers,to achieve the positive and sustainable development of the industry.
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