The Fundamental Logic,Challenges and Implementation Paths of Platform Economy Empowering Rural Revitalization
In the digital era,the platform economy is gradually integrating into the rural sector.The platform economy sup-porting rural revitalization reflects the interaction between productivity and production relations,offering farmers opportunities for autonomous and diversified development.It identifies a strategy towards the goal of common prosperity.This article analy-zes the theoretical,historical,and practical logistics of the platform economy's role in rural revitalization.It points out chal-lenges in this process,including the overall low income level of farmers,limited acceptance of platform culture,insufficient digital talent reserves in rural areas,weak awareness of digital ecological construction among farmers,and inadequate use of platform-driven autonomy in rural governance.The authors argue that,based on a precise understanding of the relationship between the platform economy and rural revitalization,adopting a perspective of subject-oriented revitalization is essential.The article proposes strategies and suggestions at various levels,including rural industrial upgrading,rural cultural heritage preservation,rural talent cultivation,rural ecological protection,and rural organizational governance,aiming to fully unleash the subjective initiative of farmers in the process of platform economy supporting rural revitalization.
NETL
NSTL
万方数据
维普
