Research on influencing factors of employees'pro-environmental behavior based on the theory of planned behavior
In order to explore the impact of environmental awareness,green self-efficacy and pro-environment subjective norms on employees'pro-environmental behavior and their action paths,a model of influencing factors of employees'pro-environmental behavior was constructed based on the theory of planned behavior.Data collection was conducted on enterprise employees,and 310 valid samples were collected.The results showed that environmental awareness and pro-environ-ment subjective norms positively predicted employees'pro-environmental behavior intention.Green self-efficacy positively predicted employees'pro-environmental behavior and intention.Environ-mental awareness,pro-environment subjective norms and green self-efficacy indirectly and positive-ly predicted employees'pro-environmental behavior through the mediating effect of employees'pro-environmental behavior intention.
employees'pro-environmental behaviorenvironmental awarenessgreen self-efficacypro-environment subjective normstheory of planned behavior