With the deep integration of cultural industry and tourism industry,the transformation and development of tourism industry is facing new opportunities and challenges.Red culture,as a unique advanced culture in China,contains rich revolutionary spirit and profound historical and cultural connotations,and has become an important source of strength for the sustainable development of the cultural and tourism industry.Laoting County is a red fertile land,where the cultural tourism industry centered around the spirit of Li Dazhao's deeds is flourishing.However,there is still vast development space in integrating local resources to form a development synergy,innovating tourism products to enhance tourist travel experience,and so on.By studying the design of Li Dazhao's red cultural tourism enhancement from the perspective of holistic experience,a comprehensive and systematic development path of regional characteristic tourism can be obtained,achieving effective transformation of red resources into practical benefits,and thereby driving the stable and healthy development of the tourism economy in Laoting.
red cultural tourismglobal experienceLi DazhaoLaoting