现实与突围:中国少数民族题材电影的海外传播
Reality and Breakout:The Overseas Dissemination Films About Chinese Ethnic Minorities
包学敏 1赵宇1
作者信息
- 1. 黑河学院 人文传媒学院,黑龙江 黑河 164300
- 折叠
摘要
中国少数民族题材电影在海外传播中,已经形成以国家为主导力量、依托国际电影节,借助中外合拍机制和探索新媒体传播平台的现实传播路径,但在传播方面出现缺乏创新性和共情传播、新媒体平台影响力不足的问题,传播效果欠佳.因此,少数民族题材电影要在保持民族特色的基础上挖掘具有全人类共同价值的主题,重点健全新媒体渠道,才能实现其海外传播的突围.
Abstract
In overseas dissemination,films about Chinese ethnic minorities have formed a state-led force aided by international film festivals,and explored a real communication path with the help of new media communication platforms by making use of Sino-foreign co-production mechanism.However,in the communication process,some problems will result in poor communication effect,like lack of innovation and empathy communication and insufficient influence of new media platforms,etc.Therefore,films about Chinese ethnic minorities should explore the theme of global community value based on maintaining national characteristics and focus on improving new media channels to achieve a breakthrough in overseas dissemination.
关键词
少数民族题材电影/海外传播/传播途径Key words
minority films/overseas dissemination/transmission route引用本文复制引用
基金项目
黑龙江省省属本科高校基本科研业务费黑河学院专项(2020)(2020-KYYWF-0893)
出版年
2024
NETL
NSTL
维普
万方数据