The Economic Value,Trends,and Development Strategies of Martial Arts
As an important part of Chinese excellent traditional culture,Chinese martial arts has been increasingly involved in its economic activities,which leads to the development of martial arts economy.Different forms of martial arts such as traditional martial arts,fitness martial arts and competitive martial arts play a positive role in promoting economic development,meeting market demand and enhancing cultural soft power,etc.The development trend of martial arts economy is related to the current policy environment,market demand and technological progress.For the present,the martial arts industry is developing towards diversification,specialization and internationalization.To this end,the martial arts economy needs to develop a series of strategies to promote its sustainable development.
martial arts economyculture soft powerdevelopment strategy