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文化数字化战略视阈下的乡村文化记忆转型

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党的二十大报告明确提出要实施国家文化数字化战略,这为乡村文化记忆的数字化转型提供了文化记忆价值实现的当代路径.乡村文化记忆是中国传统文化的核心要素,乡村文化也是习近平文化思想的重要组成部分,其在当前数字化时代的转型既是乡村文化振兴的必由之路,也是对国家战略与习近平文化思想的高度回应.实现乡村文化记忆的数字化转型,必须厘清乡村文化记忆时空式的场景性、框架式的集体性以及身份认同式的原真性等构建逻辑.然而,乡村文化记忆的数字化转型仍面临诸多困境,主要体现在数字化面临未能准确捕捉文化记忆的隐喻性,且乡村文化存在原真性保护缺失、文化记忆的数字化参与主体失衡、数字化技术与文化记忆实践脱节等.因此,从文化记忆的文本"符号"化向"情境"化转变、特质化记忆情境重构、主体地位提升、数字化技术真正落地等角度重构数字化记忆建构进路,旨在为实现文化数字化战略视阈下的乡村文化记忆转型提供解决方案.
Rural Cultural Memory Transformation from the Perspective of Cultural Digitalization Strategy
The report of the 20th National Congress of the Communist Party of China explicitly proposes the implementation of a national strategy for cultural digitalization,providing a contemporary pathway for the digital transformation of rural cultural memory.Rural cultural memory is an integral part of traditional Chinese culture,and its revitalization is also a key component of Xi Jinping's cultural thought.The transformation in the current digital era is not only an essential path for the revitalization of rural culture,but also a high-level response to the requirements of national strategy and Xi Jinping's cultural thought.To achieve the digital transformation of rural cultural memory,it is crucial to clarify the construction logic of rural cultural memory in terms of its temporal-spatial scenography,framework-oriented collectivity,and identity-based authenticity.However,the digital transformation of rural cultural memory still faces numerous challenges,primarily reflected in the difficulty of accurately capturing the metaphorical nature of cultural memory,the lack of protection of the original authenticity of rural culture,the imbalance in participants in cultural memory digitalization,and the disconnect between digitalization technology and cultural memory practice.Therefore,this article reconstructs the approach to digital memory construction from perspectives such as the transformation of cultural memory from text"symbolism"to"situation",the reconstruction of characteristic memory situations,the elevation of subject status,and the practical implementation of digitalization technology in the transformation of cultural memory.This provides solutions for achieving the transformation of rural cultural memory under the vision of the cultural digitalization strategy.

Xi Jinping Thought on Cultureculturalcultural memorydigitalizationdigital transformationcomprehensively promoting rural revitalization

刘思源、孙彦斐

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南京工业大学艺术设计学院,江苏南京 211816

南京信息工程大学艺术学院,江苏南京 210044

习近平文化思想 文化 文化记忆 数字化 数字化转型 全面推进乡村振兴

江苏省社会科学应用研究精品工程地方志专项课题

22SFZC-04

2024

河海大学学报(哲学社会科学版)
河海大学

河海大学学报(哲学社会科学版)

CSTPCDCSSCICHSSCD北大核心
影响因子:1.055
ISSN:1671-4970
年,卷(期):2024.26(1)
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