Risks and Governance:The Game Model and Reality Explanation Between Capital and Public Opinion
The public opinion arena is the main field domain of ideology storming.With the technical support of artificial intelligence and big data,the public opinion is implanted the capital operations plan.However,the thinking logic,value judgment,and behavior behind the inherent profit seeking nature of capital are increasingly profoundly influencing the trend of public opinion,promoting the interaction between capital and public opinion from a natural state to a game of reality,deconstructing and reshaping the traditional communication pattern.The game between the capital and public opinion have emerged as the tangible landscape within the contemporary public discourse space.This phenomenon represents not only the communication transformation brought about by the changing times but also a crucial opportunity that propels public opinion to adeptly recognize,respond to,and harness the forces of change.By structuring a game matrix through the games of strategy analysis between individuals,potential risks of the game between capital and public opinion can be viewed from a game theory perspective.They mainly manifest as the decomposition of the discourse power of mainstream ideology which is attributed to centering on the capital will,and media publicity dissimilation due to the antagonism between capital private interests and the public interests,as well as the concealment of public reason resulting from concealment by reason of the pan-entertainment fueled by the capital logic and technical logic.Facing with the increasingly intelligent and implicit capital influence,it is imperative to standardize the capital access system and balance the capital layout in the public opinion arena,optimize ethical order of the capital and create the public opinion ecology that opposes the private interest orientation.Additionally,efforts should be made to deepen the good governance of the technology and guide the public back to the truth of value rationality.This entails regulating and guiding the healthy development of capital within the public opinion arena,transforming it into a beneficial force for engagement in the public opinion arena.It is also imperative to continuously refine the tension of public opinion in the new era,realize a governance approach and methodology for public opinion that supports the constructive formation of national cohesion,solidarity,and identity,as well as effectively safeguards the security of national ideology.
Xi Jinping Thought on Culturepublic opinioncapitalgameriskgovernance thought