首页|主客感知视角下历史文化街区游憩满意度研究——以上下杭历史文化街区为例

主客感知视角下历史文化街区游憩满意度研究——以上下杭历史文化街区为例

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在旅游活动中,使用者游憩满意度是衡量旅游发展的重要指标,而居民与游客之间不同的行为方式与认知视角造成了旅游目的地中的游憩感知差异。以福州市上下杭历史文化街区为研究地点,通过IPA分析与数理统计,对使用者感知的期望值和满意度进行研究,深入分析居民与游客视角下游憩满意度的差异。结果显示:主客对上下杭历史文化街区的文化感知体验最为显著,尤其是游客对历史人物、故事的了解与民俗风情的感受期望与实际体验落差最大;在总体感知需求中,居民的感知需求与相应评价相匹配,而游客的期望与实际感知之间的落差大于居民;游客对视觉审美感知的重视程度高于居民,并在文化特色、商业业态满意度中远低于居民。
Research on Recreation Satisfaction from the Perspective of Host-Guest Perception in Historical and Cultural Blocks—Taking Shangxiahang Historical and Cultural Blocks as an Example
In tourism activities,user satisfaction with recreation is an important indicator to measure tourism develop-ment,and the different behavior patterns and cognitive perspectives between residents and tourists contribute to the differ-ence in recreation perception in tourist destinations.Taking the historical and cultural districts of Shangxiahang in Fuzhou as the research site,study the perceived expectations and satisfaction of users through IPA analysis and mathematical statistics,deeply analyze the differences in leisure satisfaction from the perspectives of residents and tourists.The results showed that:1)The cultural perception experience of the hosts and guests in the historical and cultural districts of Shangxiahang was the most significant,especially the gap between tourists'understanding of historical figures and stories and the feeling of folk customs was the largest and the actual experience was the largest.2)In the overall perceived demand,the perceived needs of residents matched the corresponding evaluations,while the feeling gap between tourists'expectations and reality was greater than that of residents.3)Tourists attach more importance to visual aesthetic perception than residents,and their sat-isfaction with cultural characteristics and commercial formats is much lower than that of residents.

Historic and cultural districtsIPA analysisExpectationSatisfactionFuzhou Shangxiahang

林晓倩、朱玉洁、董建文、王敏华

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福建农林大学 风景园林与艺术学院,福建 福州 350100

国家林业草原森林公园工程技术研究中心,福建 福州 350100

武夷山国家公园 研究院,福建 南平 353000

历史文化街区 IPA分析法 期待值 满意度 福州上下杭

2025

黑龙江生态工程职业学院学报

黑龙江生态工程职业学院学报

影响因子:0.274
ISSN:
年,卷(期):2025.38(1)