Design of Volunteer Service APP from the Perspective of Public Welfare Communication:Taking the"Yibang"APP as an Example
Traditional public welfare and charity work faces numerous problems and pain points.Digital public welfare and services are receiving increasing attention,providing a platform for public welfare behavior and solving social problems.The article takes the"Yibang"volunteer service APP as an example and proposes an innovative method of introducing the four-dimensional theoretical framework of communication and the user experience ASIS theory to study the cognitive,selection,and preference dimensions of users on online public welfare platforms,and design products that meet user needs.The research results indicate that enabling users of online charity platforms to better participate in digital social collaboration and create social value through the coordination of online charity platforms is of great significance for the development of digital public welfare and services.
Public Welfare CommunicationUser ExperienceDigital Public WelfareAPP Design
NETL
NSTL
万方数据
