Research on the Design Method of Cultural and Creative Products of Henan Museum under the Theory of Morris Semiotics
Museum,as a cultural institution,is not only a place to preserve and inherit culture,but also an important platform for excellent cultural communication.Museum cultural and creative products are exactly an important way to spread museum culture.Based on Morris'semiotics theory,this paper sorts out the cultural symbol elements of Henan Museum,selects representative symbol elements and uses symbols,interprets the museum's cultural and creative products semiotically from three dimensions:semantic,morphological and pragmatic,constructs the design method of Henan Museum's cultural and creative products,and guides the design practice of Henan Museum's cultural and creative products.Morris Semiotics theory is applied to the design of cultural and creative products of Henan Museum to enhance the cultural value of the museum's cultural and creative products,and provide new methods and ideas for the design of cultural and creative products in the Central Plains,so that the products not only reflect the feelings of cultural relics,but also strengthen the communication of users to the Central Plains culture.
Morris SemioticsMuseum CultureCultural and Creative Product Design