首页|茶叶包装设计中的生态理念——以娃娃潭茶叶包装设计为例

茶叶包装设计中的生态理念——以娃娃潭茶叶包装设计为例

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文章从生态设计观出发,结合实地调研,以陕西省汉中市南郑区牟家坝镇柳沟村生态茶叶包装为研究对象,探析环境保护与包装设计、社会可持续发展与包装设计之间的关联.实践表明,从包装材料、结构、技术、信息要素等角度,将产品包装与生态理念进行融合创新,可驱动相关品牌产业升级与成长,实现可持续发展.
Ecological Concept in Tea Packaging Design:Taking Wawatan Tea Packaging Design as an Example
Based on the ecological design concept and field research,this paper takes the ecological tea packaging of Liugou Village of Mujiaba Town in Hanzhong City of Shaanxi Province,as the research object,and explores the relationship between environmental protection and packaging design,social sustainable development and packaging design.Practice shows that from the perspective of packaging materials,structure,technology and information elements,the integration and innovation of product packaging and ecological concepts can drive the upgrading and growth of related brand industries and achieve sustainable development.

Carbon Peaking and Carbon NeutralityEcological ConceptTea Packaging DesignSustainable Development

熊玉英、王进华

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陕西师范大学,陕西 西安 710062

双碳 生态理念 茶叶包装设计 可持续发展

2024

湖南包装
湖南省包装联合会,湖南省包装总公司

湖南包装

ISSN:1671-4997
年,卷(期):2024.39(4)