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新时代童书出版的创新之径

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童书出版关涉儿童阅读培养、儿童启蒙教育,牵系每个家庭,关系国家未来,在出版领域占有不可或缺的重要地位.在新时代语境下,童书出版创新之径是内容、技术、营销、管理的突破,即内容生产维度,依据儿童需求的新变化,挖掘原创主题,出版精品力作;技术应用维度,依托新技术为主体的新质生产力,拓展童书出版新空间;市场拓展维度,强化童书市场意识,创新童书输出模式;管理体系维度,建构现代化童书管理体系,形成良性循环出版生态.
The Study on Multidimensional Innovation Pathways of Children's Book Publishing in the New Era
The children's book publishing is related to the cultivation of children's reading ability and enlightenment education,con-necting every family and the future of the country.It plays an indispensable role in the field of publishing.This is of great sig-nificance in exploring the multidimensional innovation pathways of children's book publishing in the new era.In the context of the new era,the children's book publishing should revolve around four dimensions.On the content production dimension,it should be pay attention to the new changes in the demand system for children in the new era,explore original themes,and pub-lish high-quality works.Regarding the dimension of technological application,it relies on all-media technology support to pro-vide immersive new experiences in digital reading.As to the dimension of market expansion,it values the awareness of the high-quality in children's book market and innovates output model of the domestic children's book.Regarding the management system dimension,it is necessary to construct a modern children's book management system and form a virtuous cycle of pub-lishing ecology.

袁丽媛、张雅寒

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内蒙古师范大学 新闻传播学院,呼和浩特 010022

河南财经政法大学 教务处,河南 郑州 450016

童书出版 原创主题 新质生产力 童书输出 出版生态

教育部哲学社会科学重大项目2023年内蒙古自治区"草原英才"工程项目内蒙古师范大学引进高层次人才科研启动经费项目内蒙古自治区哲学社会科学规划项目

21JZD0622023NDC235

2024

河南大学学报(社会科学版)
河南大学

河南大学学报(社会科学版)

CSTPCDCSSCICHSSCD北大核心
影响因子:0.917
ISSN:1000-5242
年,卷(期):2024.64(4)
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