A Study on College Students'Sense of Locality and Its Influencing Factors in the Context of Youth Development Oriented City——An Empirical Study of Ningbo,Zhejiang Province
Under the background of the construction of youth development oriented city,this paper examines the generation and influencing factors of college students'sense of locality from the dimensions of urban media use,urban activity participation and urban image perception.Through a survey of colleges and universities by a questionnaire in Ningbo,Zhejiang Province,it is found that college students'use of urban new media,participation in urban cultural activities,and perception of the images of urban living environment and government administrative can significantly positively predict college students'sense of urban locality.In the future,attention should be paid to the positive role of urban new media communication,cultural activities,the image of urban living environment and government administrative in urban communication,so as to provide new ideas for the construction of youth development oriented cities.
Youth development oriented cityurban communicationsense of localitylocal identity