As a part of urban construction,linguistic landscape affects the city in image building and publicity.Based on geosemiotics,the paper investigates the current situation of linguistic landscape in tourism zones in Chizhou City,and discusses the relationship between interaction order,visual semiot-ics,place semiotics and signs,aiming to reveal the problems existing in linguistic landscape and explore corresponding reasons.It also has a positive significance for improving the language governance ability of cultural tourism areas.
关键词
语言景观/地理符号学/互动顺序/视觉符号学/场所符号学
Key words
linguistic landscape/geosemiotics/interaction order/visual semiotics/place semiotics