This paper draws the scientific knowledge atlas of the annual literature,cooperation net-work,co-occurrence network and keyword clustering in the research of Huizhou merchants by taking 818 core journal documents included in CNKI database from 1992 to 2022 and conducting through a bibliometric analysis method by using CiteSpace software.The research results of Huizhou merchants re-veals its evolution path,hot topics and development trend.Meanwhile,research suggestions to expand the research horizon,deepen the cooperation and communication,and broaden the research perspectives are provided.Relevant research models and conclusions of Huizhou merchants may function as funda-mental knowledge tools for future academic research and industry practice of Huizhou merchants.
NETL
NSTL
万方数据
