In order to explore the integration of industries between tourism and cultural creativity in Hefei and construct an evaluation index system,this study comprehensively analyzes the development level and coupling coordination relationship of the two industries by adopting the coupling coordination degree model.The results show that the integration of the two systems of tourism and cultural and cre-ative industries in Hefei City is evident in the high level of coupling coordination.The government's policies,industrial added value,talent resources,and industrial resources have impacts on the level and quality of culture and tourism integration in Hefei City.Based on this,suggestions for high-quality inte-gration of culture and tourism in Hefei City have been proposed:highlighting strategic leadership and building a grand pattern;cultivating consumption hotspots and broadening the breadth and depth;strengthening digital empowerment,and improving the innovation level.
tourism industrycultural and creative industriescoupling coordinationHefei City