区间二型模糊行为决策方法及其在商务智能推荐中的应用
Interval Type Ⅱ Fuzzy Behavior Decision Method and Its Application in Business Intelligence Recommendation
陈莉1
作者信息
- 1. 安徽三联学院 质量管理与评估办公室,安徽 合肥 230601
- 折叠
摘要
构建了基于改进TOPSIS方法和改进X-EIASC降型算法的区间二型模糊行为决策方法,搭建电商平台手机品牌推荐系统以评价该方法的使用效果.结果显示,给各大类消费人群推荐的TOP3品牌几乎与计算前的逻辑推理方案完全一致,且推荐的TOP3品牌C值大部分大于0.5.算例结果表明,改进的区间二型模糊行为决策方法在商务智能推荐领域有一定应用价值.
Abstract
The interval type Ⅱ fuzzy behavior decision method based on the improved TOPSIS method and the improved X-EIASC type reduction algorithm was constructed,and the mobile phone brand recommendation system of e-commerce platform was built to evaluate the effectiveness of this method.The results show that the recommended TOP3 brands for various consumer groups are almost exactly consistent with the logical reasoning scheme before the calculation,and the C value of the rec-ommended TOP3 brands is mostly greater than 0.5.The example results show that the improved inter-val type Ⅱ fuzzy behavior decision method has certain application value in the field of business intelli-gence recommendation.
关键词
区间二型模糊系统/EIASC/TOPSIS/推荐系统/决策方法Key words
interval type Ⅱ fuzzy system/EIASC/TOPSIS/recommendation system/decision meth-od引用本文复制引用
基金项目
安徽省教育厅阶段性成果项目(KJ2019A0887)
安徽省高等学校质量工程项目继续教育重点项目(2021jxjy027)
出版年
2024
NETL
NSTL
万方数据