首页|乡村振兴背景下菏泽地方戏曲文化品牌创新策略研究

乡村振兴背景下菏泽地方戏曲文化品牌创新策略研究

扫码查看
对乡村文化品牌进行塑造、推广与创新是乡村文化振兴的重要内容.菏泽地方戏曲拥有深厚的历史文化底蕴、种类丰富的戏曲流派以及数量庞大的受众群体.创新菏泽地方戏曲文化品牌,对于传承和弘扬中华优秀传统文化、促进乡村文化产业繁荣发展、宣传和提升菏泽的城市形象以及提高市民的文化素养都具有重要意义.菏泽市应通过加大对地方戏曲的扶持力度、对菏泽地方戏曲进行二次创编、提升戏曲传承人的内生动力、拉长文化产业发展链条等方式,以地方戏曲文化品牌创新推动乡村文化振兴.
Innovative Strategies for Local Opera Culture Brands under the Background of Rural Revitalization in Heze City
Shaping,promoting and creating rural cultural brands is an important aspect of rural cultural revi-talization.Local opera in Heze City has a profound historical and cultural heritage,a rich variety of opera genres,and a large audience.Innovating local opera cultural brands is of great significance for inheriting and promoting ex-cellent traditional Chinese culture,promoting the prosperity and development of rural cultural industries,promoting and enhancing the image of Heze City,and improving the cultural literacy of citizens.Heze City should increase support,carry out secondary creation of local opera,enhance the internal motivation of opera inheritors,elongate the development chain of cultural industry,and innovate local opera cultural brands so as to promote rural cultural revitalization.

Rural Revitalizationlocal opera in Hezecultural brandinnovation and development

黄惠力

展开 >

菏泽学院音乐与舞蹈学院,山东 菏泽 274015

乡村振兴 菏泽地方戏曲 文化品牌 创新与发展

2023年菏泽市社会科学规划课题

ZC-2023-07

2024

菏泽学院学报
菏泽学院

菏泽学院学报

影响因子:0.404
ISSN:1673-2103
年,卷(期):2024.46(3)