The Possibility of Institutional Isomorphism of Online Journalism among the Heterogeneous Plat-forms
The online platisher of mainstream media can learn from the platform system model,highlight user-cen-teredness,open up user experience,provide users with profit opportunities,and create an open system and e-cosystem for spontaneous participation in media practice.Specifically,it is necessary to create more media technology supply,cultivate new habits of communication practice,provide more innovative"corridor"mecha-nisms for practice,adapt to the requirements of the decentralized era,and learn from platform systems to pro-vide users with more experience and independent experimental space.
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维普
