Taking 33 rural tourist destinations of Wuyuan County as the research areas and based on the data of tourists'online comments,this paper draws a tourist emotion map,analyzes the spatiotemporal characteristics of tourist emotion in rural tourist destinations and uses the GeoDetector to identify their influencing factors.It's indicated that:1)In terms of spatial characteristics,high-value areas of tourists'emotion are mainly distributed in the east and north of Wuyuan.The emotional intensity gradually weakens towards the center and west of Wuyuan,indicating a"two cores,three zones,and multi points"distribution pattern with apparent core-edge characteristics.2)In terms of temporal characteristics,visitor sentiment experiences a certain degree of volatility in different months.High-values of tourists'emotion frequently coincide with the emergence of seasonal landscapes and the introduction of seasonal activities,displaying temporal synchronization.The monthly fluctuations of average value of tourists'emotion reflects the relative maturity of rural tourism development.3)tourists'emotion is influenced by the tourism resources endowment,transportation and accommodation,tourism policies and services,and personalized characteristics of tourists.The number of high-level tourism sites,distance of travel,and the number of tourist information platforms are controlling influence factor.
关键词
情感地图/游客情感/旅游资源/旅游交通/住宿/乡村旅游地/婺源
Key words
emotion map/tourist emotion/tourism resources/tourism transportation/accommodation/rural tourist destination/Wuyuan County