Evaluation of Tourism Development Level of Eco-cultural Protection Zones and Their Development Model
The development of tourism in eco-cultural protection zones not only provides a new propagation path for intangible cultural heritage in eco-cultural protection zones,but also forms a new case for the integration development of culture and tourism.Firstly,this paper uses ROST CM6 to construct a three-dimensional analysis framework based on the policy text analysis,and constructs the evaluation index system of tourism development level of eco-cultural protection zones.Secondly,based on the statistical data of 16 national eco-cultural protection zones,it comprehensively evaluates the tourism development level.According to the differences in the evaluation of each dimension,it summarizes the different modes of tourism development in eco-cultural protection zones.It's found that:1)According to the evaluation results,the index weight of China's intangible cultural heritage protection is higher than that of the main body benefit and the tourism market,and the tourism development level of each protected area is greatly different.2)From the perspective of development mode,the tourism development of each protected area has formed four modes:the joint development model among government-enterprise-residents,the collaborative development mode between governments,the cooperative development among different type of enterprises,the cooperative development among tourism enterprises.This paper provides practical suggestions for better ensuring the spread of intangible cultural heritage in eco-cultural protection zones and promoting the sustainable integration of eco-cultural protection zones and tourism.
eco-cultural protection zonesintangible cultural heritagetourism development levelpolicy text analysisevaluationactive propagationdevelopment model