Impact of E-commerce Development on County Common Prosperity Level:Evidence from the Demonstration County for E-commerce in Rural Areas
Based on the two connotations of development and sharing of common prosperity,and combining with the development characteristics of counties,this paper constructs the evaluation system of county-level common prosperity from four dimension which are economic strength,development forces,income distribution and inclusive service.It uses the projection pursuit method to measure the common prosperity level of 1663 Chinese counties from 2008 to 2021.With the help of the policy of demonstration county for e-commerce in rural areas as a quasi-natural experiment,it empirically tests the impact of e-commerce development on county common prosperity and its mechanism using a multi-period and spatial DID model.Results show that:1)The level of common prosperity in Chinese counties as a whole has increased significantly,but the gap between regions has widened,showing the development trend of"highest in the east of China,fastest in the center of China,stable in the west of China,and slowest in the northeast of China".2)The e-commerce policy in rural demonstration counties has significantly improved the level of county common prosperity,and there is a positive spatial spillover effect,with the policy effect increasing over time.3)Heterogeneity analysis finds that the positive effect of e-commerce on county common prosperity is more significant in regions with higher level of human capital as well as stronger county governance capacity.4)Mechanism analysis shows that e-commerce development enhances the level of county common prosperity by releasing market potential and optimizing the employment structure.
county economye-commercecommon prosperityevaluationquasi-natural experimenthuman capitalgovernance ability
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