首页|区块链赋能智慧规制:平台算法反垄断的柔性治理模式研究

区块链赋能智慧规制:平台算法反垄断的柔性治理模式研究

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借助"算法黑箱"的平台市场垄断行为具有隐蔽性强、效率高、危害大和多边依赖性强等特点,使当前平台反垄断治理成为世界性难题.传统以政府—企业的原子式单向治理模式和以命令—控制为主要特征的刚性规制方式容易造成"一管就死、一放就乱"的监管悖论.如何兼顾发展与规范、创新与监管是当前平台经济治理亟需解决的课题.本研究以智慧规制理论为基础,结合社会网络柔性治理理论,运用区块链技术,创新性地提出平台数据与算法反垄断柔性治理模式.首先,通过对平台算法行为解构,利用区块链技术在时间连续性和空间一致性上的优势,建立平台分布式算法行为的状态观测机制;其次,采用网络化协同共治范式和PMA三层委托代理模型,将事前平台自证、事中同行他证和相对交易人举证、事后监管印证的全过程监管体系融入其中;最后,通过建立平台经济多元主体相互监督和制约的协同化行为规范,实现平台自治、同行他治、社会监督和政府监管约束强度逐级释放的治理架构及运行机制.
The Empowerment of Blockchain in Facilitating Smart Regulation:An In-Depth Investigation into the Flexible Governance Framework of Algorithms in Antitrust Contexts
The monopolistic behaviors observed within platform markets,which often utilize opaque algorithmic processes described as'black boxes,'exhibit notable characteristics such as a lack of transparency,remarkable operational efficiency,significant potential for harm,and a pronounced reliance on multiple stakeholders,thereby rendering the challenge of platform anti-monopoly governance a pressing global concern that warrants immediate attention.The conventional governance structure,which is typically characterized by a simplistic"government-enterprise"approach that operates in a linear and unidirectional manner,along with the inflexible regulatory methodologies that predominantly embody a command-and-control framework,tends to inadvertently create a regulatory paradox encapsulated by the adage of"tight control leading to stagnation and chaos ensuing upon relaxation of oversight."Consequently,the imperative to achieve an equilibrium between fostering economic development and implementing effective regulation,as well as balancing innovation with appropriate oversight mechanisms,represents a critical issue that necessitates urgent resolution within the realm of contemporary platform economy governance.This research endeavors to explore this pressing issue through the lens of smart regulation theory,integrating insights from flexible social network governance frameworks,and employing blockchain technology as an innovative tool to advance a dynamic and adaptable anti-monopoly governance model tailored specifically for the governance of platform data and algorithmic processes.Firstly,by deconstructing platform algorithmic behavior and leveraging blockchain technology's advantages in temporal continuity and spatial consistency,a state observation mechanism for distributed algorithmic behavior on platforms is established.Secondly,the model adopts a networked collaborative governance paradigm and the PMA(Platform-Manager-Agent)three-tier principal-agent model,integrating a comprehensive regulatory system that encompasses pre-event platform self-certification,mid-event peer verification and relative transaction party evidence provision,and post-event regulatory confirmation.Finally,by establishing a normative framework for collaborative behavior among diverse platform economy stakeholders that emphasizes mutual supervision and checks,the governance structure and operational mechanism are designed to progressively release the constraint intensity from platform self-regulation to peer regulation,social oversight,and government regulation.To this end,the study first endeavors to dissect and analyze the operational behaviors of platform algorithms,leveraging the intrinsic advantages offered by blockchain technology,particularly in terms of its capabilities related to temporal continuity and spatial consistency,in order to establish a comprehensive state observation mechanism that effectively monitors the distributed behaviors exhibited by these algorithms within platforms.Furthermore,the research proposes the implementation of a networked collaborative governance model,augmented by the PMA three-tier proxy framework,to facilitate an all-encompassing process for the supervision and verification of various stages of platform self-certification,peer certification,and subsequent oversight and validation,thereby ensuring a robust and transparent regulatory environment,and ultimately culminating in the establishment of a collaborative code of conduct that empowers diverse stakeholders within the platform economy to engage in mutual supervision and control,thereby gradually enhancing the autonomy of platforms while simultaneously instituting a system of peer governance,social oversight,and governmental regulatory constraints that collectively shape the governance architecture and operational dynamics of this evolving economic landscape.This manuscript elucidates the inherent theoretical framework of smart regulation and adaptable governance within social networks,particularly concerning flexibility and multifaceted governance.The two concepts exhibit considerable alignment and mutual reinforcement in these domains.By integrating smart regulation with adaptable governance of social networks,this manuscript presents an innovative anti-monopoly adaptable governance model for the platform economy,underpinned by blockchain technology.This model not only augments the adaptability of governance but also enhances the collaboration among various stakeholders,thereby offering a novel approach to anti-monopoly governance.

blockchainantitrustplatform algorithmssmart regulationflexible governance

黄锐、陈维政、邱虹

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西华大学国际经济与管理研究院,四川 成都 610039

四川大学商学院,四川 成都 610065

西华大学管理学院,四川 成都 610039

区块链 反垄断 平台算法 智慧规制 柔性治理模式

2024

经济管理
中国社会科学院工业经济研究所

经济管理

CSTPCDCSSCICHSSCD北大核心
影响因子:1.053
ISSN:1002-5766
年,卷(期):2024.46(8)