Research on the Enhancement of Hebei Tourism and Leisure Block Based on"Scene Power"Construction
The construction of tourism and leisure cities and blocks is a priority of the integrated development of the cultural and tourism industry during the 14th Five Year Plan period in China.In recent years,the construc-tion of tourism and leisure blocks in Hebei Province has achieved positive results,forming a batch of new products and launching a batch of characteristic IPs,which make the cultural consumption scenes constantly rich,but it also exposes a series of problems,such as insufficient understanding of cultural sand tourism spaces,unclear themes and characteristics,homogenization of business formats,inadequate public service facilities,and insufficient operation and management capabilities.This paper conducts an in-depth analysis of the current situation,scientifically judg-es the existing problems in tourism and leisure blocks,fully draws on advanced experiences in block scene creation at home and abroad,and puts forward countermeasure proposals to promote the innovative development of Hebei tourism and leisure blocks with high quality.
Scene powerTourism and leisure blocksIntegration of culture and tourism
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