Research on Enterprise Data Sharing Intention Behavior from the Perspective of Trust——Based on Tripartite Evolutionary Game
Data security is the direct concern of managers of industrial enterprise accessing the industrial Inter-net platform.Exploring the data sharing behavior and evolution law of industrial enterprises is of significance for pro-moting enterprise data sharing,improving the platform data security and the healthy development of the industrial Internet system.Based on the research method of evolutionary game theory,this paper constructs a tripartite evolu-tionary game model of government,industrial Internet platform and industrial enterprise,and analyzes the strategic stability and system equilibrium point stability of each subject.The results show that:The increase in extra returns and the decrease in potential data leakage risk from active sharing can promote the active data sharing of industrial enterprises;when the returns of active sharing exceed a certain threshold,industrial enterprises are encouraged to trust the platform more and share more data with the platform;the rising risk of potential data leakage and the in-creasing cost of security protection in the platform active-protection not only affect the initiative of platform active-protection,but also affect the strategic choice of industrial enterprises;the amount of rewards provided by the gov-ernment to the platform should be appropriate.The validity of stability analysis is verified by simulation analysis,and the countermeasures and suggestions are put forward for the behavior decision-making of government,industri-al Internet platform and industrial enterprise.
Industrial Internet platformsData securityEvolutionary gameData sharing
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