In the era of digital economy,the constantly evolving new media concepts and technologies have pro-moted marketing activities,and new media capabilities have become an important professional ability for personnel in various industries.This article applies Tao Xingzhi's educational ideas to new media teaching and constructs a"three element and three domain"cultivation model for of vocational college students'new media abilities.The core of this model includes a teaching model that integrates"teaching learning doing",a cognitive logic of"action knowledge ac-tion",and a teaching scenario that integrates the three domains of"life,school,and society".
关键词
高职学生/新媒体能力/陶行知教育思想/培育模型
Key words
vocational college students/new media ability/Tao Xingzhi's educational ideas/cultivation model