吉林省旅游产业发展的顶层设计研究
Research on the Top-level Design of the Tourism Industry Development in Jilin Province
吴铎 1张琪1
作者信息
- 1. 吉林通用航空职业技术学院 公共基础学院,吉林 吉林 132000
- 折叠
摘要
"十四五"期间,吉林省着力加强文旅融合,强调要在五至十年内努力建成万亿级规模的旅游产业大省.这一系列旅游产业的发展离不开科学的顶层设计.从吉林省旅游产业的战略定位,在明确了核心概念及相应的理论支撑的基础上,结合运用经济学理论和旅游管理领域相关理论,从旅游市场的统筹规划和旅游产品的品牌塑造出发,为吉林省旅游产业的大发展提供战略思路和实施策略参考,同时也为吉林省更高质量地贯彻"十四五"发展规划提供发展策略.
Abstract
During the 14th Five-Year Plan period,Jilin province is committed to strengthening the integration of culture and tourism,emphasizing the gaol of building a trillion-yuan level tourism industry within five to ten years.The development of this series of tourism industries cannot be separated from scientific top-level design.This paper aims to provide strategic ideas and implementation strategy for the development of Jilin province's tourism industry based on a clear understanding of core concepts and corresponding theoretical support.By applying economic theory and relevant theories in the field of tourism management,this paper focuses on the overall planning of the tourism market and the branding of tourism products,and also provides development strategies for the high-quality implementation of the 14th Five-Year Plan in Jilin province.
关键词
吉林省/旅游产业/旅游市场Key words
Jilin province/tourism industry/tourism market引用本文复制引用
出版年
2024
NETL
NSTL
万方数据