Research on Packaging Design Strategies for Local Characteristic Agricultural Products under the Background of Rural Revitalization
With the proposal and implementation of the long-term strategic plan for rural revitalization in China,and with the strong promotion and support of governments at all levels,various regions have focused on developing regional characteristic agricultural product production,development,and marketing,and achieving good market,economic,and social benefits.At the same time,the packaging issues of agricultural products have been exposed.In order to enhance the sales capacity of local characteristic agricultural products,meet the diversified and personalized needs of consumers,and highlight the advantages of local characteristic agricultural products,specific solutions have been proposed from three perspectives:optimizing packaging design structure,selecting materials and processes reasonably,and carefully refining visual elements.
NETL
NSTL
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