A study on the International Dissemination Excellent Chinese Traditional Culture in the Context of Cultural Confidence in Beijing Winter Olympics
The 2022 Beijing Winter Olympics,as one of China's biggest home diplomatic events in the post epidemic era,is a brand new opportunity to strengthen the construction of China's international discourse on sports and improve the national image.Based on this,the article adopts literature and other research methods to study the excellent Chinese traditional culture expressed in the opening ceremony of the 24th Beijing Winter Olympics in 2022,and combines the relevant theories of communication sci-ence with the international expression of Chinese excellent traditional culture in the opening ceremony to explore the international expression of Chinese excellent traditional culture in the opening ceremony,which is self-confident and tolerant,consensus and integration,as well as the highest goodness and the highest beauty.The study concludes that self-confidence and tolerance should be led by the concept of seeking common ground while reserving differences,which is manifested in the cultural value sym-bols of consistency between words and deeds,the way of hospitality with courtesy,the inherent pattern of tolerance,and other qualities of excellent Chinese culture;consensus and integration should be based on the emotional resonance of the drawing of con-sensual space,which is presented through the twists and turns of the road of blending the East and the West,and the great power's responsibility of creating a community of human destiny;the best of all should be constructed with cultural creativity and ro-mance of Chinese characteristics,which is presented by the traditional Chinese traditional culture of the opening ceremony.The best and the most beautiful should be constructed with cultural creativity and romance of Chinese characteristics,and be shown by cultural imagery such as the innovative reflection of traditional culture and the momentum of a star flame having the power of a prairie fire.In order to be able to use the opening ceremony of the Beijing Winter Olympic Games as a platform to promote the in-ternational dissemination of Chinese excellent traditional culture.
Winter Olympic Gamesopening ceremonyexcellent Chinese traditional culturecultural confidenceinternational communication
NETL
NSTL
万方数据
