The Role,Problems and Practice of Digital Media Art in Cultural Communication
Digital media art,with its advantages such as interactivity and technicality,can significantly expand the scope of cultural dissemination,open up new paths for protecting and inheriting excellent culture,and lead cultural transformation and innovation on the basis of enriching cultural dissemination forms.However,currently,digital media art has problems in the process of cultural dissemination,such as weak cultural deposits,single expression,fragmented style,dispersed dissemination,and talent shortage,which affect the deep integration of digital media art and cultural dissemination.Based on this,this article proposes measures such as deepening artistic creation,introducing interactive technology,creating cultural spaces,building digital platforms,and forming talent echelons,in order to provide useful references for the deep integration of digital media art and cultural dissemination.
digital media artdigital technologycultural valuespractice strategy
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