Impact of Charging and Incentive Strategies on Commuting Mode Choice
This paper investigates the regulatory impact of two traffic demand management strategies,tolls and rewards,on travel mode choices,using the main urban area of Hangzhou as a case study.The stated preference(SP)and revealed preference(RP)surveys were performed to understand the intention of private car commuters'mode choice under parking charge and travel reward scenarios.The disaggregate theory was used to establish Nested Logit(NL)models for commuting mode selection under separate and joint implementation of parking fees and travel rewards.The results indicate that both parking fees and travel incentives can reduce private car travel demand and promote public transportation.Only when the parking price reaches a certain level can private car trips be effectively reduced,and appropriate incentives can actively encourage travelers to switch to other modes of travel.If charging and incentive strategies are implemented simultaneously,it will manifest a joint effect of charging as the main approach and incentive as a supplement.In all three scenarios,income is a significant factor influencing travel mode choices.The higher the income,the more likely the continuation of private car usage.In the scenario with only a parking fee,the elasticity of parking fees increases with the rate;there are limited elasticity when the rate is low.The elasticity of travel rewards initially raises and then drops with the increase in the reward amount;Small rewards also show elasticity.
NETL
NSTL
万方数据
维普
