Journalism Innovation Towards the Public:Realistic Challenges and Strategic Responses
The rise of the digital public has profoundly changed and reshaped journalism,but not in the way envisioned by early studies of"participatory journalism".In reality,the"digital"and"emo-tional"public mainly constitute the"ecological environment"of contemporary journalism,rather than the"partners"of journalism.In the face of this new environment,journalism has undertaken different innovative actions.These innovative actions show that journalism must re-understand the characteristics of the digital public that are different from the traditional news public.It should not only face the reality that the digital public currently presents which is not conducive to the existing journalism,but also take the initiative to innovate to avoid being alienated by the unfavorable factors in the environment.In recent years,the efforts of some local news media to reconstruct the relation-ship with the public by dedigitization have also brought new inspiration to the topic of the relation-ship between journalism and the public in the digital age.
digital publicjournalism innovationparticipatory journalism
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