The digital economy has not only changed the global production mode,but also had a significant impact on world trade,and the internationalization of the digital economy is manifested in digital trade.In 2022,the scale of digital economy in Zhengzhou approaches 600 billion yuan,leading the province.The rapid development of the digital economy in Zhengzhou has greatly promoted the growth of digital trade.On the basis of analyzing the necessity of developing digital trade in Zhengzhou,this paper analyzes the internal advantages,disadvantages,external opportunities and challenges of developing digital trade in Zhengzhou with the help of SWOT analysis method,and proposes that Zhengzhou should accelerate the construction of digital infrastructure,improve digital trade rules,innovate and develop digital core industries,introduce digital enterprises and talents,and expand the scale of digital trade with the"the Belt and Road Initiative"countries to promote the rapid development of digital trade.
关键词
数字贸易/数字贸易规则/郑州市/跨境电商/SWOT法
Key words
digital trade/digital trade rules/Zhengzhou City/cross border e-commerce/SWOT method
维普
万方数据